July 24, 2019

Effective Retail Design — Beyond Just Pretty

Having a productive physical retail environment is more than just having the right inventory on hand. It’s more than about neatly arranged displays and some potted plants. While it’s important to make the products your customers want with regularity easy to find, what tops it is making easily discoverable the things your customers didn’t know they needed or wanted.

What we’re talking about here is retail design as an art and science, the elements in your store layout, counter designs, display arrangements, signage, product arrangement, lighting, décor and more that inspire sales. The good news is you don’t need a degree in retail or commercial interior design, because, by attending the 2019 Range-Retailer Business Expo, you have access to Hank Yacek.

Yacek, a retail design and strategy expert, is delivering a number of seminars during the Expo, and if you’re thinking it might be time your store had a facelift, his presentation “The Science and Art of Retail Design” is one you won’t want to miss. A great choice, too, for startup retailers in the interior planning phase, you’ll take away dozens of insights you can instantly put to work and that will make your customers love shopping with your brand because the time they spend in your store — and at your cash register — is such a highly pleasurable experience. Best of all, you won’t have to take out a second mortgage to make it happen.

The Science & Art of Innovative Retail Design